August 31st, 2010

Every day, business professionals are overwhelmed by countless e-mails, links and websites. Often times, organizations competing for the same business use similar wording to describe their services. So how does a company stand out from the countless corporations all vying for the same business? The answer is undoubtedly branding that is both fresh and appealing. (Read more)
Tags: Branding, graphic designers, resume
Posted in Graphic Design, Uncategorized, Website Design | No Comments »
August 12th, 2010

As the Internet has spurred an online revolution for consumer shopping, websites have become eminent for most businesses. So much so, that Search Engine Optimization has become a force of its own for businesses looking to gain more visibility on the World Wide Web. While small and large companies alike focus on metadata, link building, (Read more)
Tags: Keyword Optimization, Link Building, Metadata, search engine optimization, SEO, SEO metrics, Visibility, website metric components
Posted in Marketing & Strategy | No Comments »
August 5th, 2010

While a well crafted logo can bring about tremendous brand awareness when unaltered, sometimes a refresh can be a good thing. Often times, the key is to insert subtle changes while maintaining the overall look and feel.
Looking for a few sources of inspiration? The following list demonstrates three examples of famous logos that have successfully (Read more)
Tags: Branding, branding awareness, Discovery Channel logo redesign, logo refresh, MTV logo redesign, Starbucks logo redesign
Posted in Logo Design | No Comments »
July 15th, 2010

The other day, my co-worker Julie ran across a commercial promoting Roy Barnes for Governor. In the video, Roy was standing before Bistro Del Sol in the atrium of the Hartsfield-Jackson airport. We were both tickled by the sighting, as Sellier Design worked closely with our client HBF (Hojeij Branded Foods) to design the branding for (Read more)
Tags: Abica Coffee, Bistro Del Sol, Branding, Hartsfield-Jackson Airport, Hojeij Branded Foods
Posted in Logo Design, Marketing & Strategy, Packaging Design | No Comments »